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Forget Recipes, Food52 Wants to Crowdsource Cooking ItselfBusinessWeekBy Kevin Fitchard on April 30, 2012 When Amanda Hesser and Merrill Stubbs founded Food52 in 2009, they were looking for a way to create the world's first crowdsourced cookbook. After 52 weeks (hence the name) of online recipe contests, they had the 140 ...e mais » |